Blog

Crush Launch Edinburgh City Pads

9th March 2011

At the beginning of 2011, Crush signed a multi-build contract with Chester Trading Scotland, an umbrella company with several projects on the go.

The Chester Energy website was the first of these projects to go live back in February and Crush are please to announce Edinburgh City Pads, the second of the websites is now live too.

While Chester Energy is a simple, clean brochure-site, Edinburgh City Pads is an outstanding piece of bespoke development featuring Crush’s in-house booking engine system.

Using the  booking engine, Edinburgh City Pad staff have the ability to add multi-person rates to any of the individual apartment bed sets. They can also assign a specific date range to each individual per person costs to each apartment per night. It might sound complicated but it gives Edinburgh City Pad the flexibility they need to maximise their occupancy levels whilst minimising manual input on their behalf.

Edinburgh City PadsWith several competitors already established on the apartment rental market, Crush are conducting a target digital marketing campaign designed to boost Edinburgh City Pads rankings and help them appear at the top of search results pages for specific keywords. This will increase the traffic to the site, with measurable metrics of the traffic through Google Analytics and will be supplemented by additional PPC campaigns to boost traffic levels in the run up to the main rental seasons.

The apartments available for rental are absolutely stunning with beautiful views out across Edinburgh’s Meadows. The site was designed to highlight the beauty of the apartments, so we’ve kept it pared down and muted to let the images do the talking. Why not have a look for yourself: visit Edinburgh City Pads.

Related Articles

video
Five Ways to Make Live Video Streaming work for your Business

17th October 2016

Whether using Facebook Live, Instagram or other live video streaming apps or channels, more and more businesses are seeing the benefits of adding this valuable media stream to their range. Businesses have found using Facebook Live can further their reach significantly and similar results have been claimed on other channels too. If you’re not sure […]

arrows-1668910_640
What is Influencer Marketing?

15th October 2016

Influencer Marketing is predicted be a key focus of many businesses going into 2017, but what exactly is it and how does it help your business grow? Influence Marketing is a focused process on developing relationships with individual people who could play a role in creating visibility and attention for your product or service. This […]

camera
Using Photography on your Site

17th May 2016

There is no questioning how effective visual content is online and a photograph really can be a high value part of your site, but only if its presented properly and used in the right way. Most websites do not use online photography effectively and their images actually do more harm than done. Quality photography on […]