What is A/B Testing
31st July 2015
A/B Testing is an effective and efficient method for working out the best methods of online promotion, marketing and content for your business. It can be used to test all manner of things from website copy to search adverts and sales email copy.
Writing Memorable Copy
1st October 2014
Writing Memorable Copy for Sales and E-commerce Websites The time and effort you put into setting up and stocking your e-commerce website is likely to have been sizeable. A fantastic looking site that functions perfectly is one thing but it’s defunct if the copy doesn’t match up. It’s very easy to overlook your product descriptions […]